About SET

Our mission

Welcome to the SET Alliance! We are proud to build on the success of the Cooling as a Service (CaaS) and the Efficiency as a Service (EaaS) initiatives led by the BASE Foundation.

The Alliance also connects expertise from BASE projects including YourVCCA (agricultural cold rooms as a service) and Servetia (servitisation for buildings in Switzerland).

These projects highlight the need for increased efforts to scale the deployment and adoption of technologies ‘as-a-Service’ to keep improving end-user access to more sustainable energy systems to accelerate decarbonisation.

As a global non-profit initiative driven by its members, the Alliance provides support to different organisations exploring servitisation and seeks to support the development of projects around the world using as-a-service solutions.

In 2019, the BASE Foundation launched the Cooling-as-a-Service (CaaS) Initiative to promote clean refrigeration solutions globally. Supported by the Clean Cooling Collaborative, the initiative accelerated the growth of companies using a pay-per-use model and fostered innovation through the CaaS Alliance in over 20 countries.

Recognised at the 2019 UN Climate Action Summit, CaaS was particularly impactful in agriculture, helping smallholder farmers access solar-powered cold storage through the Your Virtual Cold Chain Assistant program. In Europe, the Efficiency-as-a-Service Initiative introduced similar models for cleaner energy solutions.

In 2023, BASE expanded these efforts in Switzerland through the Servetia Initiative.

Steering committee

Pioneers of servitisation for the energy transition

The Alliance was created by BASE Foundation alongside key organisations which form its Steering Committee, dedicated to furthering solutions using clean and energy efficient systems around the world.

The members of the Committee hold extensive and diverse expertises on the as-a-service model, effective business transformation, policy developments and market trends surrounding this major shift.

Members of the Alliance benefit from this wealth of knowledge and full access to the wider network of the Committee spanning across research and practice.

What do we do?

We empower visionary organisations to accelerate the energy transition through energy efficient, accessible, and service-based solutions.

Our activities are designed around four key pillars: raising awareness and knowledge sharing on servitisation, developing tools and materials to ease implementation, capacity building to deploy and adopt solutions, and conducting projects to scale impact.

"As the leading Cooling-as-a-Service provider in Asia, we recognise the profound impact our actions can have on the energy transition. By actively participating in the Servitisation for Energy Transition Alliance, Kaer is championing the adoption of as-a-service solutions, driving innovation, and fostering sustainable practices to redefine the future of our industry."

Dave Mackerness, Director, Kaer

"BASE has more than 20 years of experience in creating innovative business models and financing mechanisms, including servitisation. The SET Alliance is more than just a group of organisations; it's a collaborative movement, a community of leading companies that strive to implement and adopt the as-a-service model to make more affordable and competitive sustainable energy solutions through the collective sharing of knowledge and experience"

Daniel Magallon, CEO, BASE Foundation

"In the ever-evolving energy landscape, industry leaders play a pivotal role in steering change. As part of the SET Alliance Steering Committee and wider community, Energy Partners is committed to creating a more sustainable and resilient future through service-based solutions.”

Dawie Kriel, Refrigeration General Manager, Energy Partners

"As a Steering Committee member, we recognize the pivotal role that as-a-service solutions can play in shaping the energy transition and their role in de-risking the adoption of new business models and innovative technologies. Through collaboration and shared expertise, the SET Alliance is at the forefront of driving servitization into the mainstream, fostering a new era of sustainability and business excellence."

Iain McKechnie, Director of Strategic Partnerships, Aston Business School

“The energy transition requires bold leadership and disruptive business model innovation. To date, ASG has supported more than 450 manufacturers exploring servitisation as a pathway to innovate their business models and change how they compete. We are committed to spearheading change within the SET Alliance, endorsing as-a-service solutions to pave the way for a more sustainable, efficient, and innovative future."

Dr Parikshit Naik, Commercial Director, Advanced Services Group

"We are proud contributors to the SET Alliance. Through research and education, we strive to infuse innovation into the energy landscape, driving the mainstream adoption of as-a-service solutions and propelling sustainable practices forward. Our research across different country contexts reveals that servitisation can be a lever not just for environmental sustainability but also social inclusion."

Philipp Trotter, Honorary Research Associate, University of Oxford

Why join

Become part of our network and gain access to collaborative opportunities, drive innovation and shape a more sustainable future. As a member, your organisation will gain increased visibility to attract valuable partnerships and recognition as a thought leader. Embrace the opportunity to be at the forefront of the performance economy for the energy transition and make a lasting impact.

CUSTOMERS

PROVIDERS

FINANCIERS

SET Alliance FAQ

1. What is the mission of the SET Alliance community?

The mission of the SET Alliance community is to empower visionary organizations to accelerate the energy transition through clean and energy-efficient as-a-Service solutions.

2. How can my organisation join the SET Alliance?

Joining the SET Alliance is simple! Please send us a membership enquiry on our join us page and we will arrange a follow-up call with you to discuss your organisation’s needs, your engagement and interest in servitisation, and relevant activities. Members of the Alliance pay an annual fee to be part of the community.

3. What benefits do I get as a member?

As a member of the SET Alliance, your organization gains access to tools, resources and support for understanding and implementing servitisation for clean and energy-efficient technologies. Additionally, you gain access to a network of collaborating entities with interest and activities in the model.

4. How much does membership cost, and what payment methods are accepted?

A breakdown of membership fees based on the size of your organisation is available on the Join us page. We accept all general forms of transfer.

5. Can I cancel my membership, and what is the process for doing so?

Terms of cancellation are listed in the membership document, feel free to send an email to info@set-alliance.org if you have further uncertainties.

6. What kind of content or activities can I expect within the community?

The SET Alliance’s activities are designed around four key pillars: raising awareness and knowledge sharing on servitisation, developing tools and materials, capacity building, and supporting project development to scale impact.

7. Is sensitive information secure?

We take data and privacy seriously and store all information securely. If necessary we can also sign a non-disclosure agreement with your organisation.

8. Who can I contact if I have questions or need assistance within the SET Alliance?

If you have further questions or need assistance you can contact us by email at info@set-alliance.org.